MOVISTAR FUSION DAY

First concept website for Movistar’ Fusion Day Product site.
They ended up choosing a more corporative layout.

Although I don’t consider myself an illustrator, I enjoyed creating the illustrations by myself in this case.
I developed the idea for the website along with the creative team of McCann Madrid.
The name of the product,”Fusion”, means “merge”, and the product’s highlight was to blend your mobile, internet and TV
altogether into one single product.
The concept was that Movistar connects you with all the leisure contents you enjoy. So we created this horizontal website
where all contents were related and led you one to another.

Agency: McCann Erickson Madrid | January 2014

- Art Direction, Web Design, Advertising -

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